Thank you
for making a difference

Thank You for
Going Blue to End Bullying

The support for Do It For Dolly Day 2024 has been incredible. Every conversation, act of kindness, and dollar raised is helping to create a kinder world, free from bullying.
We know you want to get those fundraising dollars in the bank as soon as possible. And we promise to put them straight to work! Remember, funds can be banked until June 30th.
We are amazed at the support we receiived this year. from blue bake sales to gala balls, you helped paint every corner of Australia blue! We really can't thank you enough. 

This year, our ask was simple:

Go blue

Dress or decorate in blue, Dolly's favourite colour.


Your donation helps deliver bullying prevention and online safety programs across Australia


Help support anti-bullying initiatives and stop other precious lives being lost to bullying.

Be kind

To everyone and everything you see, a little kindness goes a long way.

Meet our Do It For Dolly Day champions!

Hear the real stories behind Do It For Dolly Day 2024, and understand why they decided to take part. 

Isabella, Dog Trainer, Ulverstone TAS

Isabella is a passionate animal lover, with a thriving dog training business, and engagement in community work like therapy dogs for military veterans, at risk youth and the emergency department at a local hospital. She experienced the damaging effects of bullying in high school. The hardest part of this was when a close friend took their life after extended bullying. The addition of a puppy Border Collie Fly helped her recover and seek the sunshine and joy in life, and she now encourages all kids to get their worries, emotions and frustrations out, to share the hard conversations and concerns, even if it’s with their dog. This Do It For Dolly Day, Isabella helped by spreading blue throughout her community on a pack walk with the humans and furry companions close to her heart.

Luke, Farmer, Moama NSW

Luke is a proud father of two teenage boys and a third generation farmer from NSW. He keeps fit and connects with community through an epic training program that sees him doing Ironman and ultra-triathlons throughout the year. His most epic achievement to date has been to complete Ultraman Australia, a three day event, that required a 10 km swim, 420 km bike and an 84 km run. When his community experienced the loss of a young person from bullying, he was motivated to dedicate his fitness feats to prevent bullying in their community. So this Do It For Dolly Day, he’s organising a group swim in the Murray to raise awareness, build strong bonds and fundraise amongst friends. Water temperature in the Murray River at Moama in May is around 10 degrees so another big challenge awaits Luke this year for “Do it For Dolly Day”.

Katie, Primary School Teacher, Moe VIC

Katie is a proud Taribelang Bunda woman, Kurnai Language teacher and 5/6 classroom teacher. Katie is one of a small but passionate team of teachers who greet every one of their 140 students by name each morning at the school gate, as part of their focus on promoting kindness for everyone. As a teacher, Katie knows she has an important job to demonstrate compassion and empathy. Because when students feel safe and cared for, they’re more likely to have higher self esteem, greater engagement and produce better outcomes. This Do It For Dolly Day, Katie and all the students and staff at Albert St Primary School will dress up in every shade of blue and celebrate kindness all day. 

Nicky, BMX Champion, WA

Nicky is an international BMX champ and a fifo air con refrigeration mechanic based in WA. And in these roles, she meets all sorts of people all over the world. Whether it’s a little aspiring BMX rider, or a fifo colleague, she brings her trademark pragmatism, generosity and kindness to every exchange. They’re lessons she’s learnt growing up in the tight knit rural community of Katherine where she was a family friend of the Everetts. Nicky now has a mission to spread kindness all over the world, and this Do It For Dolly Day, she’ll be selling unique blue Dolly BMX jerseys to fundraise and show her true colours to her global audience.

Gill & Donna, Walkers and Friends, SA

Gill and Donna have a long-lasting friendship built around walking across the Simpson desert. During their bi-annual trek, they climb 1000 sand dunes, and walk 20 kms a day, which they achieve by challenging eachother to push a little harder every day, in the way only old friends can. They want to see a world where their grandkids grow up safe and happy, with healthy friendships like theirs. So this Do It For Dolly Day, they are planning a new desert walk where they’ll fundraise and proudly fly their Dolly’s Dream blue across the red centre.

Thank you for sharing the Dolly’s Dream message to be kind and speak, even if your voice shakes.

Warning: This video contains references to suicide. If this raises issues for you please call our free support line, available 24/7 - 0488 881 033. 

The Power of Partnerships: Elevating Do It For Dolly Day with Essencemediacom

Ever wondered how Dolly's Dream pays for all the billboards, television and radio commercials you see and hear?  Our remarkable collaboration with Essencemediacom secures us millions of pro bono media support every year. 

Read more info about this amazing partnership here.

Our Do It For Dolly Day campaign partners

Check out all the ways you could get involved!

Schools and Early
Learning Centres

We have a whole range of ways that your school or ELC can take part in Do It For Dolly Day, including fundraising ideas and kindness activities.

Community Groups

You can plan an event at your local club or in your community, we love seeing all the different ways that our supporters take part in Do It For Dolly Day.


Taking part in Do It For Dolly Day is a great way to engage your staff in team activities while fundraising for an important cause.

Sports Clubs

Sign up your club and hold a Do It For Dolly Day round at your club, any time in May. We even have Dolly’s Dream sports socks for your teams to wear!


You can challenge yourself with a fun run or decorate your house in blue, take part in Do It For Dolly Day your way!

Buy Merchandise

Our official merchandise stockist, Bairnsdale Horse Centre, stocks a large range of clothing and accessories that are perfect for your blue Do It For Dolly Day outfit or event.

Do It For Dolly Day Resources

We have a huge range of Do It For Dolly Day 2024 resources, stocking you up with everything you need to promote your participation including posters, social media graphics, bunting, Zoom backgrounds, email banners and much more.

Frequently Asked Questions

All the questions that you may have about Do It For Dolly Day!

Banking your Do It For Dolly Day Fundraising

We are so grateful for your participation in Do It For Dolly Day and want to make sure that your funds are allocated correctly, here’s how.